Which measures are you using to increase the user engagement?

Because every one second of delay in page loading can lessen 11% in page views, loss of 7 % in conversions and a 16%  decline in customer satisfaction. 

WordPress site speed and performance are important not only for better ranking on Google but also for your business growth.

Nobody wants an unresponsive page!

But a responsive page that takes endless time to load is also not acceptable!

These manners have a significant role in performance conversation and RAIL methodology has all of that!

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Previous Research has shown that with 25% decrease in conversion rate will lead to 1 extra second of load time.

(Image Source: https://conversionxl.com/blog/testing-tools-site-speed/)

Almost 47% of the customers expect the webpages to load in two seconds where 57% of them leave the page that takes more than two seconds to load.

79% of the customers do not want to return to the site that has poor performance. This will lead to decrease customer satisfaction rate by 16% .

And, this has become clear from this discussion that improving WordPress site speed and performance is as important as eating food to live. 

“Slow Speed Kills Conversions” is valid for RAIL model. 

So, I just want you to introduce with a user-centric performance model “RAIL” that can revamp the speed and performance of sites.

Improve your WordPress Site Speed and Performance with RAIL Methodology

RAIL method is a user-centric performance model that brings the user’s experience into significant actions.

The web designers and developers ensure better user experience for every action using its goals and guidelines.

With the structure that only emphasizes on better user experience, RAIL has four different key actions;  Response, Animation, Idle, and Load.

Every RAIL action has its own performance goals based on different human perception thresholds. 

This model aims to optimize the site with a fast web experience provided by WordPress web development services which results in better user experience. 

1. Aim of RAIL Model

RAIL model is given by Paul Irish and Paul Lewis in 2015. Google has just codified this methodology.

Let’s discuss the four benchmarks of the RAIL methodology.

Let’s have a look at the RAIL measures one by one in detail.

Benchmark 1#Response

The response tells how fast your WordPress sites acknowledge to the user interaction, like, clicking, animation starting and toggling form controls.

It is important for your site to acknowledge instantly before any noticeable fall off. 

The websites should process in 50 ms for users actions and inputs.

The actions that takes more than 50 ms to complete should give feedback either by indicators or by any other suitable method.

Benchmark 2#Animation

User expects animations to be smooth without any halt in the process, otherwise it will get noticed.

Animations carry visual animations (entrance, exit, and loading indicators), scrolling (Usage of the scroll bar, flinging) and dragging (zooming of the map or some images).  

The window of animation lies in less than 16 ms to achieve 60 frames per second.

Benchmark 3#Idle

It provides an idle opportunity for prefetching, preloading and reconnecting the resources.

This addresses what happens behind the site scenes after it gets load.

Grouping the delayed work in the idle of 50 ms is preferable to acknowledge the website in the 100 response window.

Benchmark 4#Load

It reflects the process of page loading in less than 1 second. Speed of the page is inversely proportional to users bouncing. 

The faster your page will load, the fewer users will bounce. It will make their focus and completion of the task.

The websites that load instantly, have more ad visibility, fewer bounce rates, and longer average sessions.

Google has recommended that the loads should take a maximum of 2 seconds or even less.

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2. User as Focal point

RAIL methodology has different performance metrics by keeping users as focal point. The division of measures is into six parts as defined below:

2.1) ~0 to 16 ms

Now the people can easily track the motions and they do not prefer when the process is not smooth and halted with several frame rates. The animations will be smooth if practised in 16 ms per second.

2.2) ~0 to 100 ms

If the response of the user actions done within this time frame than the user will get an immediate response. The user reactions will get affected when the window size (0 to 100 ms) will increase.

2.3) ~100 to 300 ms

Some perceptible delays can be noticed by the users.

2.4) ~300 to 1000 ms

This time frame is a representation of things getting sorted.  That is regular tasks progression with the immediate page loading.

2.5) ~1000 ms (1 s) or more

Within this window, the user loses the focus of their actions they were about to perform.

2.6) ~10000 ms or more

Users get frustrated in this time frame and at last, drop the tasks after waiting for long.  It increases the chances of not visiting the site again.

Users might perceive the performance delay based on network conditions and hardware issues as well. After comprehending the measures, you can improve the speed and performance of the WordPress sites.

If you have limited resources, then your goal lies in making the most out the available options. 

WordSuccor has published a collection of blogs with user oriented approach. Our main concern lies in improving website with Speed and Performance as keypoints. Some of our advanced WordPress web developments are:

• How Artificial Intelligence Transform your WordPress Website
• Designing a User Friendly WordPress Website
• Reasons to Go for WordPress Multisite Feature 
• Best WordPress Caching Plugins To Boost Your Website Speed
• Right Approach To WordPress Website Optimization
• Effective Ways to Make Your WordPress Website Load Faster
  
  

Wrapping Up

RAIL method being a benchmark that not only provides the best practices to enhance the speed and performance of the website but it also enhances the overall user experience. 

As a latest technological trend, every WordPress web developer should get familiar with RAIL methodology.

It will not only enhance the user interaction but will fix the issue of website speed as well. If you are not fast then you not are not going to sustain in this complex web world.

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Pondering over ways to make WordPress website faster and flexible to mobile can be very tricky. Fortunately, there is a combination of WordPress-AMP that can actually make all the difference.  

Why Setup Google AMP on WordPress Website?

You may be thinking in the first place about why setting up AMP in your site is all-important?

How it works?

AMP- stands for Accelerated Mobile Pages, a bunch of lightweight frameworks and extensions working with one another to deliver web pages almost instantly when a user takes an action on the mobile website. It’s free, open-source and uses minimalistic HTML, JS, CSS as well as cache libraries for functioning. AMP works by accelerating audios, videos, infographics, PDFs, text, elements etc. on a website mobile page for slower internet connections. We can call it a “strong point” of Google AMP that it doesn’t ignore media elements on a page while speedifying it.

Favorite among most of the website owners, AMP pages are uncomplicated and users find it easier to get a hold of any page in a matter of moments. It’s a bonus if you are keen on hiring an agency for WordPress optimization service and want to bring things on your side.

To help you convince even more, let’s dig into some more statistics…

“As of March 2017, 80% of top Alexa websites were mobile adaptive”and

Just a ‘1 second delay’ is enough to make matters worse in terms of customer satisfaction. 

Benefits of  AMP for every website:

• Heightens usability level
• Adds to content engagement
• Accelerates and simplies pages

Your Step-by-Step Guide to Configure Google AMP for WordPress:

Delving deep into the technicalities of AMP configuration in WordPress to your website may need a hand. We have dedicated this article to help you configure AMP on your website with ease.

1. Install Google AMP plugin:

We believe that you are using self-hosted WordPress.org version to create a WordPress site. You don’t get the privilege of installing plugins in the free WordPress.com site. Go to ‘Add New’ to ‘Plugins’ Section in Admin area.

Choose Google AMP from directory (since it is a free plugin, you will find it here) and click on ‘Install Now’. On ‘Installed Plugins’, go to ‘Activate Now’ option of this plugin. Alternatively, you can install any plugin using FTP.

To fuel your curiosity…you can click on Appearance in the admin panel to view how AMP pages will look like.

2. Launch the AMP page builder:

Go to ‘Pages’ and you will see your usual window area where you generally create pages for your WordPress site. To create an AMP-enabled page for smartphone users, click on ‘Start the AMP Page Builder’. What appears after it are an array of options that you can include in your page layout and design.

AMP PageBuilder 3.0 has many added options such as Gutenberg Support, Default Theme for AMP called Swift, 3 Pre-built AMP Layouts for Business websites and landing pages, One Signal Push Notifications integration and so many other robust features.  

Choose options according to your requirement on this intuitive window pane to build your AMP accelerated page. You can preview the page as you build it in local

3. Add Features with AMP:

Creating “Feature” posts with a plugin has never been so easy. As many features can be created and built using this plugin and thus creating an impression on your users with organised posts on a mobile page. There is no limit on the number of feature posts you can show on a page of your site.

The best part is it is easier than ever before to create the “features” with images and heading as well as text. Preview your page as you move ahead to make sure that things look perfect.  

4. Pre-built AMP layouts:

In the previous step, we talked about how you can create your AMP accelerated page from scratch using an AMP plugin. However, there are some easy ways which are a no brainer. WordPress website optimization has never been this easy when you have Pre-built AMP layouts with a ‘Layout Directory’. Click on it and you will see a default theme “Swift” that will add to ease and hassle-free building of pages of your website. Tab on “View Layout” and you will view a pop-up with:

• Replace current layout option
• Import new layout option

Layout includes different styles of pages that can be edited with ease.

Hire WordSuccor Ltd. to get top-notch WordPress Plugin development services at very reasonable prices !!

Final look out at the AMP pages you just created:

It is quite exciting to see how your AMP pages are doing in the SERPs… but wait for a few minutes until your pages of your website are indexable by Google after you freshly created them to boost optimization to another level.

What you need to do is to log in to your Google Search Console (A Google Webmaster Tool) dashboard and go directly to AMP in Search Appearance.

The Pros of using AMP for WP are the ease of creating pages in a very short time as well as a plethora of customization options that come with the updated PageBuilder.  

WordPress is highly fully-functional and visually very appealing. In spite of every aspect, there are many breaches in the WordPress websites. People can hack into your WordPress account by simple brute force attack and back door methodology. Can this vulnerability resolve?

The answer is there in the treasure of new technologies. The blockchain is one of them. Are you wondering how Bitcoin going to save WordPress? Don’t think about it like that. Bitcoin is merely a vessel that uses the technology that is Blockchain. The blockchain is a more dense phenomenon.

We are here to give you an overview of Blockchain technology and its benefits to improve WordPress security and usability. Let’s find out!!

                         A Coin That Uses Blockchain

It is a story of digital currency as a cryptocurrency. Satoshi Nakamoto is the name behind it. In 2008, Nakamoto introduced the name Bitcoin in a thesis paper titled as Bitcoin: A Peer-to-Peer Electronic Cash System. This paper has a unique peer-to-peer method – “a system for electronic transactions without relying on trust”.

In 2009, the first bitcoins were mined by Satoshi Nakamoto. Genesis block is the first first block of bitcoin. The interesting part of bitcoin creation is that the name Satoshi Nakamoto is an alias name. The real identity of the creator is still hidden. There are many conspiracy theories about the real name of Nakamoto. Some say the US agency NSA knows who Nakamoto is but there wasn’t any conclusive evidence to back that fact up.

The bitcoin is basically an open source software which uses Blockchain algorithm. This decentralized any sort of control which makes Bitcoin such powerful currency in the world.

What do we learn from this glorious introduction of Bitcoin? The blockchain is the base of it and the success of Bitcoin and other cryptocurrencies depended on the Blockchain.

Can WordPress evolve with the help of Blockchain? That is a very plausible hypothesis which can be entertained materially.

But first, let’s get to know what blockchain is and how it operates.

                                       Blockchain 101

First thing as I mentioned above, Cryptocurrencies are different from the blockchain technology. You can think it like cryptocurrencies are just a digital representation with a value while blockchain is the method to distribute transaction processing.

Blockchain basically consists a distributed transaction processing engine at its core that seals and verifies the data transactions cryptographically. A blockchain network consists of identical nodes operating in a distributed manner still independent.

This is not just a technology, it is a design. Apart from the blockchain technology used in Bitcoin, there are many other designs of blockchain technology.

You can think of blockchain as a new way to develop a program that can be lucrative for those who share its goal. This is the sole purpose of an open source software.

WordPress is also an open source software. This is the sole thing that caught my eyes and makes me think of possibilities that can make WordPress better in security and all other aspects. Let’s have a look in this section.

                     Flaws In The Security Of WordPress

WordPress is perfect in its own way still there are many incidents that have shown there are many vulnerabilities in the security of WordPress. When you secure them, you cannot fill that up with custom WordPress plugins for security. Also, there are many ways one can lose the user information as well.

Maybe the ultimate answer lies in the realm of blockchain technology. The transactions on the WordPress website can be secured, the user information can be encrypted securely in multiple locations, monetization of content is easy and secure, and the file storage can be secure.

Let’s discuss it in detail,

 1) Can Be Used For Secure Ecommerce Payment Gateways

After 2011, WordPress websites started developing plugins that can help you in accepting bitcoin payments on your WordPress ecommerce websites. This creates the possibility where blockchain secured all the ecommerce transaction. These payment developments on a WordPress website was made after 2010 when for the first time some developers found a vulnerability. That error was the only security flaw ever found in a blockchain application.

There are various WordPress plugins that can help you to accept bitcoins on your ecommerce WordPress website.

 2) Online Identity Verification

Online identification is one of the most tedious tasks when you are handling a business online. The weakness of the username and password model is becoming a bigger and bigger problem for the web. Stolen or cracked passwords are one of the most common ways WordPress sites get hacked.

I would love to see a new blockchain to develop which can address this problem. There is new blockchain that can encrypt your personal information and safely share online. But these blockchains are in the initial stage. We might have to wait for little longer to see some real application of personal information encryption. But WordPress can be very secure if blockchain enthusiast finds any way to crack into it.

                                   3) A Secure File Storage

You must have heard that a hack can be done by first penetrating into the account and then leaving a malware in the file section to access a backdoor. This possibility can be minimized or completely rule out with the introduction of blockchain technology in WordPress.

An idea of decentralized file storage system can not only secure your important database files but also only you can be able to read it. No malicious software can find it or read it.

                                      Over To You

I know that all these functions of WordPress are mere imagination, but still, there is a lot of possibilities that can make your WordPress website safe and sound. Decentralization is the new trend again. The time graph is repeating itself all over again.

If you need any help regarding your custom WordPress website development you can contact WordSuccor. We are visionaries who can help you in sorting out your problems.

Over the past few years, bitcoin has faced a surge in popularity. Despite the fact that bitcoin is often associated with scammers and is considered to be the currency for making illegitimate financial transactions, there remain users who like it very much thanks to the anonymity of purchases on the network.

It does not matter whether you agree with the use of bitcoin or not, its user audience has grown significantly in last a few years. This trend has inspired WordPress website owners to make their sites ready for Bitcoins and increase earnings. Are you also advancing towards the same path? Don’t know how to do it? If yes, then use the below-mentioned recommendations:

1. Choose A WordPress Plugin For Bitcoin :

First of all, you need to choose a WordPress plugin for Bitcoin. It will help you to install and configure the bitcoin tap on your website in an easy way. The plugin is updated constantly and carries a lot of useful information regarding Bitcoin crypto-currency. You will be able to draw visitors from your previously created blog or WordPress site, place ads, earn a lot of money.

Setup a BITCOIN Website of Your Own and Earn More Money – Hire WordPress Developers Here!

2. Choose A Domain :

You will need a domain and hosting to create a bitcoin crane. A domain is an address or the name of a site that is attached to the hosting. The majority of individuals try to book a domain with .com extension. But, they fail miserably to do so. If you face the same unpleasant situation (because someone else has already registered a domain name), don’t get disappointed. Try to book your favourite site name with other domain extensions. IT companies that provide WordPress Development Services can provide you the much-needed help here. Keep your domain name simple, easily readable. and memorable. Ensure that the domain name reflects your core business to the targeted audience and let them know more about your offerings.

3. Select A Good Hosting Company :

Usually, hosting providers provide a full package of services, including the ability to register a domain. Therefore, it’s better to register a domain and get a hosting in one place. You can find several suggestions regarding this on the global internet. Review the services of different WordPress Hosting companies from different points of view and select one who’s hosting services meet your specific needs and budget.

Some individuals use a free hosting service to reduce the cost. Such websites have a limited amount of traffic. They are slow and an easy prey for expert crybercriminals. The majority of advertising sites don’t recognize such websites. In such cases, you will not be able to place good advertising on your bitcoin. So, be careful and make a wise decision.

4. WordPress Installation :

To create a site, download WordPress on your computer. The program will be in the archive. So, create a new folder and unzip it there. Transfer WordPress files to the hosting server using an FTP. Follow “FTP – Connect to FTP server – FTP connection setup – Add new” route to connect FTP to the server.

Check Out – Which is the best way to you to install Bitcoin WordPress and plugins?

The hosting company gives your login and password details during the registration process. Use those details to access the manager panel and open the files on the server. Unzip WordPress file and copy them to the root folder of the server.

A. Create A Database For Your Website :

WordPress websites need a database to work properly. So, you need to connect the database to your WordPress site. For this, go to the hosting management pane and look for the MySQL database creation section. Once you find that, create the database name, administrator, and password. You should use a strong password to ensure the safety of your website database.

B. Edit the wp-config-sample.php file :

Now, find the file wp-config-sample.php and rename it to wp-confiq.php. Now, open it in Notepad for editing. Please note:

DB_NAME: Database name,
DB_USER: Database user,
DB_PASSWORD: password for the user,
DB_HOST: Address of the database server,
DB_CHARSET: default encoding.

Now, save the changes you have made.

C. Run The Installation Script To Operate The Website :

Register in the browser line the address https://example.com/wp-admin/install.php. The WordPress window will open. Enter your site, Email, password and click install. Once the site is started, choose and install an appropriate WordPress theme. Go to the “Appearance” tab, choose the desired theme, click on the install button and activate it. By now, your website is almost ready. Customize the theme to give your website the desired look. If you want to add a specific theme to your website, get it from a WordPress theme development Company.

5. Install and Configure the Plugin :

Just install and activate the WordPress plugin for bitcoin. To do this, go to “Plugins – Add a new – Download plug-in. Download the selected plugin, click install and then activate it. Once the plugin is activated successfully, you will see its icon in your site’s control panel. If you need a specific plugin for your WordPress site, WordPress Developers can help you to get that. Once the plugin is activated, you will have to make the necessary settings. Some of them are:

Based on your specific needs, you can make changes in other settings of the crane. Always save the changes you make. By now, your WordPress site is completely ready for doing business in Bitcoins. So, what are you waiting for? Get started and leave others behind in bitcoin trade.

Final Remarks :

Bitcoin business is booming swiftly despite several hurdles and crackdowns. So, use the above-mentioned tips to make your WordPress site ready for Bitcoins and make lots of money through Bitcoin trading. WordPress Design and Development services, provided by several companies, can help you to get a “bitcoin ready” WordPress site in an easy way.